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Sade

Promise – Power Plant and Miraval, the quiet sequel

Power Plant and Miraval sequel

Promise arrived on 4 November 1985 in the UK on Epic, two weeks later in the US on Portrait. It was Sade’s second album, cut between February and August 1985 with the same core team as Diamond Life: Robin Millar, Mike Pela and Ben Rogan, the band co-producing. Most of the work happened at Power Plant in London; a two-week stretch at Studio Miraval in Provence gave the SSL desk a different room. The title comes from a letter by Adu’s father, who wrote about the “promise of hope” while recovering from cancer.

The set opens with Is It a Crime?, sax and bass already together, then moves into The Sweetest Taboo, co-written with percussionist Martin Ditcham. War of the Hearts, Jezebel and Fear stay quiet and keep the stories specific. Never as Good as the First Time and the closing Maureen show how far the quartet could take a rhythm without filling every second. Dave Early and Ditcham handle drums and percussion. Terry Bailey and Pete Beachill add brass where Millar leaves a gap. Tracks were largely recorded live, with AMS sampling used sparingly.

Promise debuted at No. 1 on the UK Albums Chart and held for two weeks; it also topped the Billboard 200. BPI platinum arrived within a fortnight. The RIAA later certified it four-times platinum in the United States. Lead single The Sweetest Taboo reached No. 5 on the Billboard Hot 100 and No. 1 on the Adult Contemporary chart. Is It a Crime? and Never as Good as the First Time followed. Brian Ward’s video for The Sweetest Taboo mixed a New York loft with Andalusian desert, the same Spain locations that fed the next clip.

You can wrap yourself up in the music and Adu’s soft-touch tone, recall or lament life and love through the lyrics, or fully immerse yourself with both.

(Naima Cochrane, Pitchfork, on Promise)

Promise is not a remake of Diamond Life. It showed that the same quiet method could carry a No. 1 album. Pitchfork later scored it 9.0 and called it the ideal second record. When Soldier of Love topped the R&B albums chart in 2010, the gap back to this No. 1 set a longevity mark for the band.

The bass stays round. The sax marks the phrases. The voice stays with the lyric. Promise kept the Diamond Life band and the same producers, and still topped the UK Albums Chart and the Billboard 200.

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